Everything we do
to grow your dealership.

SEO Website Content

• 3 pieces of content
• Monthly analytics review
• Mid-month strategy review
• Onsite content optimization
• Google Analytics conversion setup

Local SEO

• Update & maintain 3 main data providers
• Business listings + top 60 directory listings
• Hours of operation across all digital platforms
• Holiday & special hours kept current

Local SEO+

• Everything in Local SEO
• Two Google posts monthly
• Refreshed GMB store photos every six months
• New dealership video every six months (GMB, social, YouTube)
• Quarterly analytics review

Fixed Ops SEO

• Four pages of Fixed Ops SEO content
• Custom service specials landing page
• Updated & maintained monthly

Text Campaigns

Deploy batch or trickle text campaigns to opt-in prospects.

Email Marketing

• One to four custom-built email creatives
• Data cleaning & deployment
• Google Analytics conversion setup
• Email analytics review
• Consider bundling with Local SEO

Local Area Ads

• Google My Business ads
• Waze ads
• Places on Maps (Apple Maps) ads
• Regular analytics review

Facebook Ads

• Conquest & retargeting ads to website or lead form
• Spanish-language ads available
• Custom audiences available
• Attribution conversions reviewed monthly

Media Package

• 20 professionally shot & edited still images
• Two 30 40 second product videos

Video Production

• Two 30 40 second videos of your choice
• Product how-to, digital retail, inventory showcase, or welcome video
• Uploaded & optimized to website, YouTube, social, and GMB
• Integrated into website SEO efforts

OTT Video Production

Tired of paying 3rd-party rates for canned OEM video? We customize your OTT videos with local content and dealer-generated offers. Contact us for details.

Social Media Management

• Build photo & short-video libraries of local content
• 20 posts to Instagram & Facebook (Twitter on request)
• Post client events as requested
• Custom Instagram story highlights
• Highlight staff/customer engagement

Reputation & Review Management

• Respond to all comments on managed social platforms
• Respond to all reviews on reputation platforms
• Local chat management

Website Management

• Work within website provider's dashboard
• Home page functionality review
• Monthly sales & service specials updated
• VDP/SRP design & plug-in feedback
• Custom landing pages & About Us buildout
• Bi-monthly full website audit

Inventory Management

• Cross-reference DMS inventory vs. website
• Bi-monthly reporting on missing photos, pricing, or "Coming Soon" gaps
• Coordinate with your inventory photo provider

Feed Syndication Management

• Verify syndication is updated & functioning
• Streamline 3rd-party syndication & eliminate old feeds

Co-Op Management

• Review OEM guidelines
• Strategize budget for 100% co-op absorption
• Collect & submit eligible documentation
• Track, appeal & submit missing docs
• Monthly or quarterly reporting

Vendor & CRM Management

• Navigate 3rd-party platforms for accurate ROI
• Monthly vendor reviews & strategy
• Consolidate lead sources in CRM
• Remove old templates & tasks
• Month-end lead source report

Employee Management

• Onboard/offboard employees with all 3rd parties
• Maintain updated staff photos on dealer websites

Competitive Market Audit

Bi-monthly online comparison of your inventory vs. nearest competitors.

3rd Party Inventory Audit

• Bi-monthly review of listings on 3rd-party providers
• 10 vehicles of choice bi-monthly
• Page-rank comparison vs. competitor listings

Dealership Performance Audit

Monthly review of Google Analytics, CRM performance, 3rd-party attribution, data mining, phone opportunity data, and sales data.

Mystery Shop

• Evaluate competitors' pricing & processes
• Evaluate your internal sales & service processes
• Monitor & report on customer satisfaction surveys

Offsite Service BDC

• Automotive service BDC specialists call, email & text your customers
• Declines, recalls & daily appointment confirmations
• Missed appointments & inactive owners
• Sales-to-service follow-ups at day 120 & 240
• Appointments booked in your software with notes, from a local number